Mobile App (0→1), Badging & Check-In
End-to-end onsite experience solution powering enterprise in-person events. Watch the demo of this product
Project Overview
In-Person Events Platform is an end-to-end onsite experience solution that includes:
- Registration & Badge Printing
- Custom-branded iOS & Android Mobile Event Apps
- Onsite Check-in & Access Control
- AI-powered Networking & Lead Retrieval
- Digital Expo Hall & Exhibitor Tooling
- Session Scanning, Analytics & Capacity Management
This ecosystem was designed to provide a seamless hybrid experience, unify attendee data across virtual and in-person channels, and help enterprise event teams operationalize large conferences with thousands of attendees.
Problems We Set Out to Solve
Onsite check-in is slow, chaotic, or poorly branded
Event teams struggle with long lines, manual check-in systems, and inconsistent badge printing processes.
Results & Impact
Reduced onsite check-in time by 60-80%
Faster lines and better attendee flow.
Increased app adoption rates
Serving as a "second screen" for onsite experience improved engagement.
Improved attendee satisfaction (NPS)
Especially around navigation, capacity alerts, and networking.
Strengthened sponsor ROI
Lead Retrieval + session analytics increased exhibitor satisfaction.
Unified attendee analytics across hybrid experiences
Organizers now see all engagement in one dashboard.
Differentiated the platform in the event-tech market
A fully integrated onsite + virtual + mobile ecosystem is rare and high-value.
My Role
Owned product strategy and delivery for BigMarker's mobile companion app and onsite event workflows, partnering closely with design and engineering to create a seamless attendee journey from check-in through session scanning.
Worked directly with enterprise clients including Stripe, Figma, and Miro to gather insights by observing onsite attendee behavior and interviewing operations teams, identifying friction across navigation, queueing, and networking.
Translated these findings into prioritized features such as branded check-in, reliable badge printing and scanning, intuitive agenda navigation, and capacity alerts. Defined requirements across iOS, Android, and onsite kiosks, while ensuring printer and hardware integrations performed reliably at enterprise scale.
Solution: Unified In-Person Events Platform
We delivered a fully integrated ecosystem that powers registration, onsite check-in, session access, mobile engagement, networking, exhibitor tools, and analytics in one system.
Key Features We Launched
1. Registration & On-Demand Badge Printing
- Create branded landing pages
- Capture advanced registration data
- Onsite check-in with QR code scanning
- Print badges instantly
- Networking preferences collected during check-in
- Attendee identity + profile synced across mobile app
Impact:
- ✔ SPC Impact called it "the smoothest check-in experience we've ever had."
- ✔ Reduced check-in wait time dramatically.
2. White-Labeled Mobile Event App
A fully customized, branded iOS/Android app acting as a second screen for onsite attendees.
App Includes:
- Personalized agendas
- Session descriptions, speaker bios, maps
- Capacity alerts (when rooms fill up)
- Dynamic navigation for onsite movement
- Push notifications for schedule changes
- Digital activations for sponsors & exhibitors
Impact:
- ✔ Increased on-site satisfaction
- ✔ Higher adoption rates for mobile agendas and engagement features
3. AI-powered Networking Center
Designed to help attendees make meaningful connections.
Features:
- AI-powered recommendation engine
- Attendee directory with filters
- 1:1 chat and meeting scheduling
- Profile matching based on job, industry, and interest tags
Impact:
- ✔ Saved attendees hours of manual searching
- ✔ Improved NPS around networking experience
4. Digital Expo Hall
A virtual extension of the onsite exhibitor experience.
Booth Features:
- Content library (PDFs, videos, links)
- Live chat and meeting scheduling
- Staff assignments and availability
- Sponsor analytics
Impact:
- ✔ Increased exhibitor satisfaction
- ✔ Gave sponsors measurable ROI on attendee engagement
5. Access Management & Session Scanning
A critical feature for large conferences with overlapping sessions.
Capabilities:
- Scan badges at session entrances
- Manage who is allowed into VIP or closed rooms
- Track attendance for CE credits
- Monitor room capacity in real time
Impact:
- ✔ Reduced overflow issues
- ✔ Provided real attendance data for content planning
6. Exhibitor Lead Retrieval
Built specifically to empower sales teams on the expo floor.
Tools:
- Scan attendee QR codes
- Add notes + lead scores
- Export leads after the event
- View list of all scanned contacts
Impact:
- ✔ Exhibitors left with actionable leads
- ✔ Improved sponsor retention and upsell opportunities
